Fashion Marketing & Brand Management
Duration : 2 years
Course Synopsis
The Fashion Marketing & Brand Management postgraduate program is a dynamic two-year course designed to equip students with in-depth knowledge and skills in the ever-evolving fashion industry. Combining creative and analytical approaches, the program covers core areas such as brand strategy, consumer behavior, digital marketing, retail management, and sustainability in fashion. Through hands-on projects, industry collaborations, and exposure to global fashion trends, students are prepared to navigate and lead in competitive markets, fostering innovative thinking and strategic expertise in brand management.
Employment Opportunities
Graduates can pursue diverse roles in the fashion and lifestyle sectors, including Brand Manager, Marketing Strategist, Fashion Buyer, Retail Manager, Digital Marketing Specialist, and Public Relations Executive.
Opportunities also exist in luxury brand management, e-commerce, and entrepreneurship, with the program providing the tools to thrive in global and competitive markets.